Content marketing, which is not off-the-mark. A lot of new-age cloud companies have sprung up in the wake of AWS/Azure/GCP's move to woo in more enterprises and thereby making devops a multi-million dollar cost-center for multiple companies. If anyone could automate away all that devops (fly.io / render / repl.it / railway.app / vercel / cloudflare workers / deno) then they stand to make meaningful inroads towards replacing these incumbents.